Call to Action - To empower people and projects on the frontline in the fight against commercial poaching and wildlife trafficking. Only when the local people and villages have income and sustenance can they turn their attention to protecting their elephants, rhino, big cats and other endangered animals. Currently these communities are in survival mode and therefore allowing poaching to occur. Unless the communities who live among these animals and are affected by them, can benefit directly from a sustainable relationship, we will lose them. As our global community grows in numbers, so can our outreach to the people, organizations and initiatives we support on the ground. By understanding the complicated threads that lead to poaching on the ground, a kinder picture emerges. With your help we can empower those communities with education, skills, tools, equipment, clean water and food to see that financially, these animals hold more value to them alive than dead. We film our funds in use and share with our donors and members for awareness and transparency!