IllumiNative is an unapologetically ambitious and innovative Native women-led organization, grounded in core Native values and community, and guided by research. Our mission is to build power for Native peoples by amplifying contemporary Native voices, stories, and issues to advance justice, equity, and self-determination. We utilize research, narrative and culture change strategies, movement-building, and organizing to disrupt the invisibility of Native peoples, re-educate Americans, and mobilize public support for key Native issues. We envision a world where Native peoples thrive and lead across the United States; where Native peoples are achieving accountability, justice, equity, reconciliation, and healing; where Native representation, leadership and influence is significant across every major sector including media, entertainment, politics, and across all key sectors that impact Native peoples, communities, and Tribal Nations; where non-Native peoples, institutions, and leadership are educated on Native history and contemporary issues and respect and value Native priorities, concerns, and contributions; and where our peoples are seen as a living and true history of resistance, resilience, economic strength, and cultural revitalization.

We envision that together with our Native and non-Native relatives and allies, we successfully dismantle systemic racism and white supremacy and build an inclusive, truly democratic, pluralist, and sustainable society.